The policy:

 

This privacy policy notice is served by Ruff Tools Limited, 1 The Crescent, Taunton, Somerset TA1 4EA under the website; www.mytoolbot.com. The purpose of this policy is to explain to you how we control, process, handle and protect your personal information through the business and while you browse or use this website. If you do not agree to the following policy you may wish to cease viewing / using this website, and or refrain from submitting your personal data to us.

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Policy key definitions:

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• "I", "our", "us", or "we" refer to the business, [Business name & other trading names].

• "you", "the user" refer to the person(s) using this website.

• GDPR means General Data Protection Act.

• PECR means Privacy & Electronic Communications Regulation.

• ICO means the Information Commissioner's Office.

• Cookies mean small files stored on the user’s computer or device.

Key principles of GDPR:

Our privacy policy embodies the following key principles; (a) Lawfulness, fairness, and transparency, (b) Purpose limitation, (c) Data minimisation, (d) Accuracy, (e) Storage limitation, (f) Integrity and confidence, (g) Accountability.

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Processing of your personal data

Under the GDPR (General Data Protection Regulation) we control and/or process any personal information about you electronically using the following lawful bases.

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• We are registered with the ICO under the Data Protection Register, our registration number is: ZB000439.

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Lawful basis: Consent
Where our purpose for processing is: through forms used on this website for you to contact us or subscribe to our newsletter.
Which is necessary because: we need to reply to your information requests or supply you with the requested marketing information.

We process your information in the following ways: when you choose to subscribe to our newsletter; when you fill a contact form.

Data retention period: We will continue to process your information under this basis until you withdraw consent, or it is determined your consent no longer exists.

Sharing your information: We do not share your information with third parties.

If, as determined by us, the lawful basis upon which we process your personal information changes, we will notify you about the change and any new lawful basis to be used if required. We shall stop processing your personal information if the lawful basis used is no longer relevant.

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Your individual rights

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Under the GDPR your rights are as follows. You can read more about your rights in details here;

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• the right to be informed;

• the right of access;

• the right to rectification;

• the right to erasure;

• the right to restrict processing;

• the right to data portability;

• the right to object; and

• the right not to be subject to automated decision-making including profiling.
   

You also have the right to complain to the ICO if you feel there is a problem with the way we are handling your data.

We handle subject access requests in accordance with the GDPR.

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Data security and protection

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We ensure the security of any personal information we hold by using secure data storage technologies and precise procedures in how we store, access, and manage that information. Our methods meet the GDPR compliance requirement.

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Fair and transparent privacy explained

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We have provided some further explanations about user privacy and the way we use this website to help promote a transparent and honest user privacy methodology.
 

Email marketing messages and subscription

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Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the "Processing of your personal data" above. Any email marketing messages we send are done so through an email marketing service (EMS) provider. An EMS is a third-party service provider of software/applications that allows marketers to send out email marketing campaigns to a list of users.

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Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, I.P addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations, will show the activity each subscriber made for that email campaign.

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Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences and/or the information we hold about you at any time. See any marketing messages for instructions on how to unsubscribe or manage your preferences.

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Our EMS provider is WIX. We hold some or all of the following information about you within our EMS system, depending on the submitted form on our website;

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• Email address

• First name

• Last name

• Telephone number

• I.P address

• Subscription date and time

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